LIVING THE AMERICAN DREAM

Tapping into the cultural moment that was Trump’s inauguration, we released a film in the run up to the big day celebrating a very similar
'You can make it' success story - that of Geordie Gary. Gary walks us through how he ‘made it’, despite being 'totally unqualified and having
literally not one ounce of relevant experience' (sound familiar?) - all with the help of his trusty Pot Noodles.