SMOKING SUCKS
PHE briefed us to tackle smoking among a hard-to-engage audience: twenty-something women.
We knew they'd ignore conventional warnings, so we wrapped our serious messages in a fun social format.
Smoking Sucks
PHE briefed us to tackle smoking among a hard-to-engage audience: twenty-something women.
We knew they'd ignore conventional warnings, so we wrapped our serious messages in a fun social format.