TALKING NOW HELPS YOUR
LOVED ONES LATER

Together with Co-op Funeralcare, we’re tackling an important issue head on, lifting the stigma around talking about death and funeral wishes.

66% of individuals have thought about their own funeral preferences, yet only a small 7% feel comfortable actually talking about them.  

In an effort to shift perceptions around death once and for all, our campaign features real people from across the country talking about their funeral wishes,
showing that it doesn’t need to be a scary or daunting topic - it can and should be something we’re all talking about.

Because talking now, helps your loved ones later.

From opening up about death to opening up about gambling.
Take a look at our work for GambleAware